Navigating t/here

The “N” element in my alphabetic mnemonic list for successfully practicing design is: Navigating T/Here. Design requires leading people from a known world into an unknown one. While 3D visualizations are bridging the gap between initial conception and final completion of…


Question

The “Q” element in my alphabetic mnemonic list for successfully practicing design is: Question. While clients most often seek answers, they may be best served by questions. Rarely is it beneficial for designers to accept things at face value. It is only through asking questions,…


Respect Context

The “R” element in my alphabetic mnemonic list for successfully practicing design is: Respect Context. As a designer, you don’t work in a vacuum. It’s important to respect your context. Just as it is said that “those who ignore history are doomed to repeat it”, those who are…


Take Leave

The “T” element in my alphabetic mnemonic list for successfully practicing design is: Take Leave. Sometimes the best thing you can do is to just go away. Anyone who has taken “Graphic Design 101” has heard the advice for when stuck on a composition problem: “Turn it upside down…


Uncover what is unique

The “U” element in my alphabetic mnemonic list for successfully practicing design is: Uncover What Is Unique. Look beyond the common denominator to find and express qualities of uniqueness. If our work as designers is to have continued vitality and relevance it is essential that…


Value others' space

The “V” element in my alphabetic mnemonic list for successfully practicing design is: Value Others’ Space. Architects’ value in shaping space shouldn’t end with the physical environment. As designers our work is in creating meaningful relationships among things and people. An…


Woo Wonder

The “W” element in my alphabetic mnemonic list for successfully practicing design is: Woo Wonder. Sometimes it’s best to turn off the amplifiers and simply listen. “Unplugging” is a wonderful tool. Not only does it reconnect you with who you are, it enables you to reconnect with…


Yearning isn't enough

The “Y” element in my alphabetic mnemonic list for successfully practicing design is: Yearning Isn’t Enough. Yearning for the perfect design opportunity is like waiting for the perfect lover. A college education opens worlds of possibilities and inspires a yearning for realizing…


Zip it

The “Z” element in my alphabetic mnemonic list for successfully practicing design is: Zip It. What do good designers and good bartenders have in common? A good designer or bartender knows when to zip it versus when to put forth. That is to say, part of being professional in any…